Sound Story Expands Comms Team Across the East Coast
We've expanded our capabilities across Sydney, Melbourne and Brisbane with several key hires and an internal promotion.
2 min read
SWOT: The New Rules of Crisis Comms in a ‘Call-Out’ Culture
In an era where a TikTok can tank a tour, and screenshots never die, creative businesses must overhaul their crisis playbooks.
4 min read
SWOT: Stop, Collaborate and Listen
Even those against the rapid unchecked adoption of AI in the workplace recognise that the opportunities here will emerge from the people.
5 min read
SWOT: A New Music Partnership
Spotify and ARIA have come together to help ARIA Award nominees and winners, alongside the wider industry, take their music even further.
5 min read
SWOT: Don’t Dismiss New Media
The Federal election, social media spats and a recent National Press Club address have really put the spotlight on social media influencers, online political commentators, new media brands, youth consumption habits, and where they all intersect.
5 min read
SWOT: Aussie Artists Rule
Some local musicians (and their managers) are celebrating this week, as New South Wales becomes the first state to (mostly) adopt ‘Michael’s Rule’.
6 min read